Alaska Salmon Alliance

Wild salmon is cool, especially if they are from Alaska.
**SPEC WORK**

Art Director: Albert Song

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website

The Alaska Salmon Alliance website shows off the most important aspect of Alaska, its water. Alaskan water is cold (so that it’s highly oxygenated), as well as very unpolluted (Alaska being 45th in GDP in the United States). The website keeps track of water temperature and pollution levels to ensure that the fish that you buy at the grocery store, stamped with the ASA logo, is as fresh and high quality as it could be.

Website demo:

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BARANOF WEBSITE

KULUKAK WEBSITE

APP + in store + packaging

The Alaska Salmon Alliance created an app to allow customers that are unaware of the wild salmon phenomenon to learn about it in store.

Stores that sell ASA approved salmon will be given stickers to put on displays and special packaging to let customers know more about their product.

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SALMON STICKER

Scan the barcode with the corresponding app. Information on that specific catch will appear on your smart phone screen.

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